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Double Ongoing Engagement in Your Digital Product
January 17 @ 11:30 am - 1:00 pm UTC-6
About the Topic
We all love building great products that solve problems for people. But what happens when you aren’t retaining your users and keeping them engaged the way you would like? SmartDollar had the same issue, but over the past 2 years has been able to apply behavior change principles that have doubled engagement in their product and resulted in the average user paying off $9,405 in debt and saving $6,127 in their first year. At this meetup, Josh will open up their playbook to show us how they did it, give us practical takeaways and discuss how we can apply these principles with our teams and products.
Josh Schlessman is Digital Product Manager for SmartDollar, based in Nashville, TN, and will be traveling up to Evansville to present to our group. SmartDollar is a product provided by the Dave Ramsey Group / Ramsey Solutions.
Note that this meetup will not be at the Central Library, but will instead be at Atlas Van Lines headquarters at 1212 St. George Road.
Lunch will be provided.